How to Create the Perfect Job Posting

How to Create the Perfect Job Posting This infographic (courtesy of Herd Wisdom) shows how recruiters can create the perfect job posting. Whats the best job posting youve seen? There are currently around 5 million jobs posted online in comparison, there are 13.7 million unemployed people in the US and Canada. When creating a job posting make the title catchy and memorable. Make your company appear confident, innovative and competent in the description. Job descriptions need to be accurate and strategic highlight the positives and negatives. Use unbiased terms and write everything in the present tense. RELATED: Do Job Boards Still Matter?

Three Overlooked Tips on Hiring the Right People for Your Business

Three Overlooked Tips on Hiring the Right People for Your Business If you are starting off a business that involves hiring a team, one of the biggest challenges is finding the right people to work with. A friend of mine has just started a small start up, and I am very excited for her! It is after all, a brave undertaking. She has talked to me about the many joys and challenges of building it from the ground up. I am not surprised when she expressed how  finding the right people that can be efficient and whom she can trust is the biggest challenge for her. Starting a business is much like giving birth to your brainchild, and youd want everyone involved in it to handle it with as much care and devotion that you would personally put into it. So she asked me how do I find the right people? There is no shortage of talent and skill out there. The only problem is finding the right fit for you and your business. Many experienced job seekers are clambering for scarce positions, while you have needs that may not be met by fresh graduates. A bad hire can cost your company more time and money than a bad single business decision.   3. START INSIDE OUT. Announcing job openings internally is one way to get candidates that are a good fit for the company.  Upon hiring and integrating someone into the company culture and practices, he/she will be able to best understand the kind of people that would work great with your team. They are also able to think of people, be it friends or old colleagues, who may be looking for opportunities.  If you are a company in the infant stages, tap your own network of trusted individuals first. This way there is a sense of personal responsibility over the people that they refer to you. Not that it is something that you can ever hold above anyones head, but if they are people that you trust, they will most likely want to value that and only refer candidates that they themselves trust.   I think hiring people never comes easy, and for the most part you can only do so much as try to make an informed decision before you dive in. At the end of the day, do your research, stay organized, and take a leap of faith. Have you had any experience hiring for your own business? Tell us all about it on @mscareergirl or in the comments below! Image credits: Image courtesy of Stockimages / FreeDigitalPhotos.net

6 Reasons Employers Are Going to Pay You More - Personal Branding Blog - Stand Out In Your Career

6 Reasons Employers Are Going to Pay You More - Personal Branding Blog - Stand Out In Your Career When employers come to us, they all have broad requirements as to the traits they are seeking in the sales or marketing rep whom they are looking to hire. Some have overly stringent background requirements. Others may just want someone who is intelligent, ambitious and fits in well with the company culture. Regardless, in an overall sense, all employers want the same thing. Whats more, the best ones are willing to pay for it. While background requirements may vary, here are 6 bankable elements that hiring managers want to see on your resume or when interviewing you: 1. Longevity Employers want to see that youve remained at your current or past job(s) for as long of period of time as possible. Aside from literal payroll cost, managers figuratively spend countless hours training their employees and dont want to see quick turnover. Not only do turnovers waste time, they waste money, pose a threat to the organizational structure and lower employee morale. 2. Resiliency If an employer interviews intelligently, they are going to be interviewing with an end-goal of staffing someone who can produce after failure. In many companies, even the smallest defeats make all outcomes look dismal for long periods of time. Hiring managers want a change of pace. They want an employee who is going to stay calm and be analytical when problems arise. 3. Friendly with clients and colleagues Especially when recruiting for sales and marketing positions, an interviewer is going to interview as themselves, but they will also put themselves in a clients analytical shoes. Friendly refers to the fact that all individuals are attracted to outgoing, optimistic and upbeat people with strong listening skills. 4. Can become an expert at the product he or she sells When a candidate has expertise in an area, it has a positive reflection for a few different reasons. First, experts are natural leaders. Because of their superior knowledge others look to them for guidance, and they can therefore upgrade the entire teams performance. Also, clients tend to buy from them more often, as there is a trust in expertise. Not only does it make money, but expertise saves money. Companies have to train employees less when they know the business. The ramp-up time until that individual is up and running is much shorter and takes less from the firms bottom line. 5. Fits the corporate culture Company cultures with strong team-oriented goal setting fare much better than when each employee has trouble working with one another. Individuals within an organization make each other better when they encourage and appreciate each other. While nobody has to be best friends, when employees cant get along, they lose momentum, creative aptitude and ability to generate revenue. 6. Has a history of meeting quotas or reaching goals If they know how to hire, employers look for individuals who have concrete achievements. The most desirable employees know how to set firm, specific goals then go to far lengths to achieve them. Often, organizations are overly crowded with employees who possess little to no direction. Having that one individual who can get everybody on track is priceless and companies will pay to have that person on their team. In the end Regardless of position type, company or title, employers want and pay for people who are difference makers. The more a potential hire can add to the organizations aligned achievements, the more they are worth to that company. Luckily, it is never too late to begin to develop the above traits and skills. After all, everyone wants to make more money but not everyone wants to do what it takes to get there. Put in the necessary work, be patient and you will become more valuable to hiring managers. Author: Ken Sundheim  is the CEO of  KAS Placement Recruiting  a sales and marketing executive search firm based out of New York City. He is also a writer for Forbes.

Personal Branding Weekly - Build Your Relationships First - Personal Branding Blog - Stand Out In Your Career

Personal Branding Weekly - Build Your Relationships First - Personal Branding Blog - Stand Out In Your Career It’s not often, even though I’m from Texas, that I can say I spent a few days with some cowboys. But, this week I did. Actually, they were once known as the culinary cowboys (lucky for me â€" people who know and love their food!) Yet, they were cowboys in other ways. To me a cowboy is often a risk taker, forges out to discover something new and is a great adventurer no matter what dangers the adventure brings. These cowboys (who I’ll introduce in a future post) have forged out with a new and pretty amazing way to network, promote and teach others how to harness the power of word of mouth. What’s their secret sauce? Build relationships first. If you go into any meeting (formal or informal) with someone for the first time and you think you’re going to sell them, garner support, convince them to hire or to invest in you, then you lose immediately. When you build relationships first, you create something lasting that builds trust and opens up far more circles of influence than you will ever reach all by yourself. Here’s what our Personal Branding “cowboys” covered last week: The Unique and Necessary Combination of Will and Skill by Skip Weisman How to Avoid Tanking Your Career: An Interview with Richie Frieman by Bill Connolly Branding by Association Part II by Kevin Monahan Why You Should Attend a Career Fair? by Ceren Cubukcu What Your Look Says About Your Brand by Heather Huhman Negotiate the Job Offer to Win by Alex Freund Leading with Questions Increases Sales by Elinor Stutz Content Marketing and Personal Branding Success by Roger Parker Whos Directing Your Career? by Richard Kirby Parents Beware: Branding Beyond Home Life by Chamber of Commerce Your Own Personal Brand No Fly Zone by Maria Elena Duron The Power of Focus Choose the Reality that Serves by Sharmin Banu There is No Such Thing as Luck by Jeff Shuey Eight Steps to Overcoming the Post Summer Blues by Beth Kuhel Tell People Youre Job Hunting Without Seeming Desperate by Erik Deckers Brand Check-Up: 4 Questions to Ask Your Market by Leslie Truex Are You Going to Accept the Wrong Job Offer? by Ken Sundheim Just Stop Talking by Nick Inglis Knowing When Your Career Tank in on Empty by Marc Miller One of my cowboy moments was the creation of #brandchat (a weekly chat of Twitter all about branding). Here’s an interview of how I leveraged a Twitter Chat and focus â€" click here. Enjoy these seven stand out key points on Personal Branding from the Personal Branding Authors: Working when your career tank is near empty is not good for you, your company or your personal brand. (Author, Marc Miller) Look for people who convey positive thoughts. Optimism is a key component to a quality company that you want a job offer from. (Author, Ken Sundheim) You are the expert in the delivery of your product or service, but you’re not the authority in how your market perceives your brand. (Author, Leslie Truex) Whether you are just starting out your career or whether you are well established in your chosen profession, put in the work. (Author, Jeff Shuey) Being a parent is part of your core but you can successfully brand yourself outside those limitations. (Author, Katie Parsons) Creating and executing your unique career plan can provide you a competitive advantage over 90% of your competition. (Author, Richard Kirby) Your appearance tells others that you’re capable of taking on whatever task you’re given. Others will be drawn to you because you seem confident and successful. Back this up with intelligent things to say, and you’re golden. (Author, Heather Huhman) This week â€" look forward to insights and practical tips about: • The #1 killer of job hunting success • Keeping confidences • Developing a personal brand mindset • Moving to a new city and what that means to your personal brand • The importance of the language of branding • Focusing on what you can do and the importance of mindfulness • How to handle personal branding when you’re an independent contractor • And, the best way to partner with recruiters Author: Maria Elena Duron, is managing editor of the Personal Branding Blog, CEO (chief engagement officer) of  buzz2bucksâ€"  a word of mouth marketing firm, and a professional speaker and trainer on developing social networks that work. She provides workshops, webinars, seminars and direct services that help create conversation, connection, credibility, community and commerce around your brand.   Maria Duron is founder  and moderator of  #brandchat   a weekly Twitter chat focused on every aspect of  branding  that is recognized by Mashable as one the 15 Essential Twitter Chats for Social Media Marketers. Are you busy? Here’s some quick and easy tips on  Social Marketing for busy people.

How to Increase Your Writing Efficiency CareerMetis.com

How to Increase Your Writing Efficiency â€" CareerMetis.com Photo Credit â€" Pixabay.comYou think you’re too slow, don’t you?Well, to write faster, you need practice and the favorable environment without distractions. Why do you often switch to something else once start writing?Why is this happening and how to reduce the time spent at a writing desk?evalI am Lucy Adams, a blogger from a website where you can hire a professional essay writer, and here in this post I will be sharing some tips on how to boost writing efficiency.A Little Bit About MyselfWhen I started blogging, every paper took a lot of time. But I have not had a chance to leave it unfinished â€" I had to complete it either during the day or at night. These were harsh conditions, but in a month or two, I almost doubled my writing speed.Of course, procrastination has not completely gone away, and I would hardly master speed writing if I had no tight deadlines. Well, it’s now clear to me how to write faster and the reasons that had slowed the speed down before.I hope my exper ience will be useful to those who have just started a writing career or want to spend less time preparing the papers.#1 Getting Stuck on the InformationOf course, before you start writing, you collect information on the subject, which takes most of the time. I spend about 70% of the time compiling and processing information from different sources. My colleagues spend even more â€" from 80% to 90%.There’s nothing bad in a thorough studying of the topic, but it’s the most difficult and time-consuming stage that may greatly slow down the process. It’s all about the banal “sticking” to information. You go from one source to another and read other people’s articles that are actually irrelevant to your topic â€" just because they are interesting. As a result, you gather as much information as would be enough for a dissertation while you need to write about 1000â€"2000 words.This cause an additional time spent on the systematization of information. Finally, you use about 5% of all that was gathered.How to deal WITH THIS CHALLENGE?evalFirstly, you need to be self-organized. I mean you don’t have to read the text if it doesn’t contain any useful information. Learn to ignore the articles if they are irrelevant.Secondly, learn to look through the information instead of reading it. Read only thoroughly if you are sure that the information is needed. Remember, gathering of information is the first stage on which you can save you time. However, it has no fixed value â€" it depends on your desire and experience.Photo Credit â€" Pixabay.com#2 Inability to StartSometimes, the hardest thing is to write the first sentence. Such an attempt may take a lot of time. You write something, then erase, then again, and again, and finally, switch to a completely different topic, leaving nothing from the first sketches.How to deal WITH THIS CHALLENGE?Do not torture yourself in attempts to achieve a perfect start. Leave a bad start. After the paper is ready, you’ll easily complete the gaps. The writing process itself helps to organize thoughts and find a start point.evalPersonally, I write the main points on paper. Yes, on paper!Write a couple of sentences - read them - erase if you feel it’s a weak start - update to a better version.Another way is to go outside and have some rest. During such walks, I often come up with a great introduction.#3 Constant DistractionNo matter where you work â€" in the office or at home â€" there are a lot of distraction factors. The struggle with distractions seems to be a real war. Interesting conversations with colleagues, funny publics, email checking, messages from friend â€" all of these cause distractions and they lost our focus.To write a well-thought paper, I need from 2 to 6 hours. But it’s a “dirty” time, which includes minutes and hours wasted. If you check your email or social page, you lose concentration and need some time to re-focus.How to deal with this challenge?If the topic is interesting, itâ €™s much easier to focus on it. But if you’re a professional or want to achieve more, you must write like a professional! It’s all about involvement. There are 2 big questions:Do you know the subject of the future paper?Do you find the subject interesting?If the answer to both questions is “yes,” then you’ll have no problems with speed writing.Well, even if the article seems uninteresting, note that you can always find in it something useful and applicable. Finally, try to imagine as if you are somebody who’s highly interested in the material. Maybe, you underestimate your ability to personalize.In any case, try to minimize the distractions. Close the browser, put away your smartphone and put on the headphone if you are not alone in the room. As for me, I’m always listening to rhythmic music to abstract from what is happening outside and start writing.Photo Credit â€" Publicdomainpictures.net#4 Strict DeadlinesIf you have very little time to write, you may fall into a panic mode.If the deadline is too rough, you may relax and underestimate the volume of work to be done.How to deal with this challenge?evalIf you are not put under deadlines, do it by yourself. I have long noticed that when assessing the complexity of the theme, I subconsciously set the deadline. If I look on and think “Oh, it is difficult, it will take at least 6 hours,” it eventually turns out to be much simpler. It works like magic: you spend as much time as you define.Thus, try to set reasonable deadlines â€" no too rough and not too far. Here Parkinson’s Law comes into play. Work expands so as to fill the time available for its completion!#5 Unfavorable ConditionsEveryone has his optimum conditions for writing. If you want to be faster, you need to find them. Experiment with the place, time and situation. Try to work in silence and when listening to music.Every person has the best hours to work, create and relax. Are you a night owl or an early bird?As a rule, morning hou rs are the most suitable for writing.evalTo find a better environment and conditions, you have to experiment. There’s no universal recipe.

Website Speed and Conversions What You Must Know

Website Speed and Conversions What You Must Know Website Speed is the key factor in increasing the conversions of an online store. Whether you own a small business or a large enterprise, your website’s speed directly impacts your conversions, revenue, and profits. According to a study by Kissmetrics, if a website takes longer than two seconds to load, you are bound to lose half of your visitors. According to Google, experiments show that the increase in web search latency from 100ms to 400ms leads to a decrease in 0.2% to 0.6% of searches per user. However, when it comes to longer delays, the overall loss of searches stays, even after the latency returns to its old levels. Renowned brands like Amazon and Walmart have also studied how their sales were affected by website speed. As hostingtribunal.com quotes, both found that their sales improved by 1% for every 100 milliseconds of improvement. Moreover, an improvement from 3 seconds to 2 seconds means that you won’t lose 47% of your conversions. How To Speed Up Your Website? There are a number of elements that can speed up your website. Start by optimizing the images, select fast plug-ins, reduce the number of redirects, and by using the short sign up forms. However, if the websites speed is still not fixed, consider upgrading web hosting. Switch to a faster web hosting and see the increase in conversion rates. What Is A Good Page Load Speed? A good load speed comprises of 2-3 seconds. Anything beyond this will result in loss of leads and conversions. According to a case study, a 2-second decrease in load time increases the conversions by 66%. Check out the infographic to learn more about how speed affects your website. You will also learn how the speed of your website has an impact on SEO, customer loyalty, revenue, page traffic drop and much more.

The Benefits of Using a Free Resume Builder

The Benefits of Using a Free Resume BuilderA completely free resume builder is an excellent option for anyone who has a little bit of time on their hands and wants to create a custom resume that fits their professional needs. These builders are designed to give you more freedom to tailor your own resume instead of using a resume builder that is pre-designed to meet the expectations of other companies.Free resume builders generally offer the user the ability to custom design their own resume by adding headings, titles, bullet points, sub-headings, and more. This allows you to add your own text, formatting, and even personal touch to your resume. The templates are also interactive so that you can add links to your website, include your company's contact information, and more.Free resume builders typically allow the user to download their own resume onto a disc for use with the program. This allows you to continue using your resume even after the program is complete. Many programs will also allow you to print a resume off the disc in case you want to have it professionally printed.Free resume builders are typically downloadable in various formats such as Microsoft Word, PDF, and Microsoft Excel. These formats allow you to use them on a PC or MAC, allowing you to save your resume to a digital format. You will not be limited to the options available in the program. Instead, you can choose the format that best fits your needs.Because there is no cost associated with using a free resume builder, you will find this an excellent choice if you are self-employed or work from home. You do not have to worry about buying software, wasting money on postage, or having a ton of product to fill out. Your resume will be delivered immediately and you will have the ability to customize it to fit your needs.Free resume builders typically provide templates which you can download for your resume and for use on your website. These templates often include image links to your website or other information that you may want to include when marketing your services. While these are not required, many builders will include them to help give you more options when creating your resume.In addition to offering quality templates for you to choose from, a completely free resume builder will also give you the ability to change your resume on the fly as needed. You can edit the header, footer, and any other section that you want. Many builders will allow you to specify the type of font you want for your resume and the font size that you want for your text.If you are looking for a free resume builder that offers you the flexibility to customize the appearance of your resume, you should definitely consider the free option. The process is very simple and the results are impressive. With the flexibility and customization that a free resume builder offers, you will not have to worry about making a decision that will affect your future.